One would think the election in 2004 would have helped the democratic party from so much flip-flopping but alas, it seems Obama has now taken up where John Kerry left off.
Take a look at the 2 screenshots below:
How does one go from beautiful smooth fonts and styling to the organized chaos of the second image? How could a presidential candidate allow his initally smooth facade be desecrated by fonts, in different weights and sizes and faces. Is this the work of a over-eager campaign worker at 2am who is just trying to get a glimpse of the presidential hopeful or just design gone wrong? I have another suspect, The Content Management System!
I have found that most CMS’s allow a little too much in the way of customization. Giving your clients full access to edit their sites may seem like a good idea at first, but quickly you find that the inexperienced can find many ways of “improving” their websites. Improvements that can make or break a design.
With ARCedit, our custom CMS, we restrict our users from blink tags, red fonts on green backgrounds and abnormally sized images in order to keep the designs as clean as we can. It may be a lot of hand holding, but the payoff is in not compromising your designs.
Thus establishing your platform, keeping it organized and getting your point across without confusing your future constituents.